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At the core of TECHMarket
Communications’ success is a proven
methodology and approach. Based on identifying,
documenting, testing, and refining processes
as outlined in the Capability Maturity Model
from the Carnegie Mellon Software Engineering
Institute, our methodology drives cost and
performance efficiencies that benefit both
TECHMarket Communications and its clientele.
Through our systems automation, we are able
to proactively entertain volumes of information
at a pace with which it is delivered. By
taking a disciplined approach to everyday
operations, we are available to plan, evaluate,
innovate, and seek new opportunities for
our clients. TECHMarket Communications is
project management at its best.
We drive communications like
your own in-house team by aligning ourselves
as closely with your organization as possible.
Your mission is our mission. Our team is
your team - often right down to business
cards and email aliases. To most efficiently
serve the press community, we simply remove
the middle layer, which ensures more consistent
and fluid lines of communication to the
press and analyst community.
In the long run, our collaborative approach
also minimizes your risk by allowing your
organization to own and control one of your
most important assets: your relationships
with the press and market analysts. Weaving
ourselves into the fabric of your company
encourages a more solid basis for building
long-term relationships between your organization
and the press.
What is ours is yours. We have enough confidence
in what we do that we are not proprietary
about our methods or our knowledge base.
We are happy to train, educate, and share
our expertise, helping our clients build
their in-house PR infrastructure.
Over the years, we have built
our business based on responsiveness to
the business needs of the media, analysts,
and our clients. Business waits for no one
and respects no time zone. That means we
work and are accessible on your schedule,
not ours.
Over the years, TECHMarket Communications
only represents a select number of anchor
clients at one time. As a result, we have
tremendous focus and stability to give you
specialized attention. Since virtually all
of our business comes from referral, we
can devote our time to getting press results
for our clients, rather than looking for
new business.
With flexibility in mind,
TECHMarket Communications serves its clients
in a number of ways, including: 1) as a
full-service communications provider, 2)
as a consultant to help you build your own
in-house PR program, 3) as an extension
to your in-house marketing team or other
third-party marketing providers, 4) as a
resource on a project by project basis,
and 5) as a provider of specialty products
and services, such as our TECHMarketNews™
and our vertical market expertise.
Our
Experience
Clients and Track
Record
The Team
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